Category: strategy

Apr162018

Starting A Business Is Hard

2.5 years ago I met an attorney at an event that changed the trajectory of my life and business. When I first made the decision to work exclusively with attorneys folks thought I was crazy. Why attorneys? Because I work best with people that expect…

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Apr022018

What Will Your Law Firm Do With One ā€˜Brandā€™ Video?

One ā€˜brandā€™ video thatā€™s all about you... One ā€˜brandā€™ video that showcases how great you are... One ā€˜brandā€™ video thatā€™s supposed to bring in all the cases... One ā€˜brandā€™ video that's posted one time on YouTube, social media and the homepage of your website... Thatā€™s…

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Apr022018

Iā€™m In The News

Iā€™m in the news! I just happened to see this picture of me floating down my newsfeed on LinkedIn. I was interviewed six or seven months ago and Iā€™m so happy to see this article has finally launched! So excited. šŸ¤— ā€œIn fact, in just…

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Apr022018

Iā€™m A Numbers Person Because Numbers Donā€™t Lie

Iā€™m a numbers person because numbers donā€™t lie. In 45 days one of our clientā€™s videos reached over 35 THOUSAND of their ideal clients on Facebook and had over 1,565 clicks. Attorneys are serious searches so we know they just werenā€™t clicking because they ā€˜likedā€™…

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Apr022018

World Of Legal Marketing

September 7, 2015 I was on a podcast being interviewed by a young lawyer. At the end of the podcast she mentioned wanting to enter into the world of legal marketing. Iā€™m so glad I can inspire people to live their dreams and pursue their…

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Mar302018

Are You Confusing Prospective Clients?

Yesterday I received the following email,ā€œI would like to revisit our discussion about marketing strategies for my firm. Thanks.ā€ Our last email ā€˜touchā€™ was June 30, 2015. After visiting her website and social media pages I was wondering if they were the same person! Her…

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