Yesterday I received the following email,“I would like to revisit our discussion about marketing strategies for my firm. Thanks.”Our last email ‘touch’ was June 30, 2015. After visiting her website and social media pages I was wondering if they were the same person!Her pictures were completely different, her logo was…
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How Long Will You Wait For The Right Time?
4 years ago, I submitted my resignation from the largest IT financial company in the country...I walked away because it was the right thing for me to do. I had a plan but it wasn’t all figured out. I had to pull from my 401k , liquidate my savings and…
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Why Are You So Afraid?
A little over a year ago we welcomed Ken Lanier to the CIA Media Group family. We met for lunch and at first I didn't recognize him! His online picture looked completely different than the man standing in front of me...I knew he could use our services...I took time to…
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Build A Team
BUILD A TEAM: Did you know that 22 million of the 28 million small businesses in the U.S. have zero employees? ZERO.In 2014, when I started my company I did all the work. ALL OF IT.I knew I needed help, but I didn’t know where to find it or if…
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How Do You Stand Out?
During Phase I, our discovery process, I ask a lot of questions so that we can build out a video storyboard. The storyboard helps us help our clients' define who they are and what they do for their clients.A 13-year-old can shoot and edit a video but if you don't…
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Do You Want To Attract New Business Or Dominate?
Good marketing should help your Firm stand out, get noticed and rise above the competition. It should show how your Firm is different from other lawyers and how you're better. It should help you dominate your chosen market and build a thriving law Firm. Be sure to include a range…
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