Our Blog
Mar282018
7 Tips for Creating Effective Content in 2017
Quality content writing will play a critical part in marketing your law firm. Ninety-three percent of B2B companies rely upon content marketing for demand generation and brand building, according to the Content Marketing Institute. Also, content is increasingly becoming crucial for targeting younger demographics. For…
Mar282018
Where Will Legal Marketing be One Year from Now?
We still have not located that crystal ball… However, we do live and breathe this subject, paying frequent attention all year-long to what is happening in a quickly evolving digital marketing space. Along our journey, we have developed new legal marketing strategies and tools –…
Mar282018
5 Ways to Use Videos to Market Your Law Firm or Business
It’s no secret that video is considered one of the most powerful tools for marketing. Why? 1. It’s an impeccable storytelling medium that allows the viewer to look and listen to the content, using multiple senses that have the ability to transport your mind from…
Mar272018
Why Are Videos So Expensive?
You're probably wondering...why are videos so expensive? 74% of business owners report that video marketing is time consuming, costly and difficult to implement. Costs for producing videos can range from FREE up to thousands of dollars! Now, you can technically shoot your videos with an…
Mar272018
5 Ways You Can Use Video Interviews to Build Your Online Authority
The value of one minute of video, according to Forrester Research is 1.8 Million Words. Do you have the time and energy to write 1.8 million words? That’s the equivalent of 3,600 typical web pages. If you write an average of one web page an…
Mar272018
3 Ways Small Business Owners and Lawyers Can Use Video Marketing to Build Authority
Seven years ago I turned on my webcam and recorded my first YouTube video. I had no idea what I was doing or the impact that the videos would make to my life and audience I was growing. I now have over 30,000 subscribers and…
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