Category: Video Marketing

Mar232018

What ‘Under Construction’ and ‘Coming Soon’ Really Say About Your Law Firm Website

Your prospective client has one thing on their mind when they are online. They only want to find an answer to their problem. They are looking for a solution and when they find your website and it has the 'under construction' or 'coming soon' sign…

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Mar232018

How Much Are You Really Spending Or Investing in Marketing Your Law Firm?

Most attorneys aren’t familiar with how to properly market their law firm. This results in spending money and time unwisely. I see attorneys attending digital marketing events to learn social media and SEO. Is that the best use of your time? It isn’t difficult to…

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Mar232018

What Makes Videos So Effective For Law Firm Marketing?

There are a number of reasons including, those who are visual learners will seek out videos before anything. Simply put, people are busy and there are distractions everywhere! Theydon't have the time to read all the text on your website. They do have time to…

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Mar232018

Should Lawyers Use Instagram to ‘Market’ their Services and Grow their Firm?

Why Use Video to Grow Your Law Firm? In order to be found on the Web, you need to put information there that your prospective clients will find. That information has to be educational, informative, relevant, and useful, and it needs to be distinctive and…

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Mar232018

The #1 Search Result Every Lawyer Must Know

How often do you Google your own name? How often do you Google the name of a referral? How often are your referrals Googling your name? What do you want searchers to find when they do Google your name? You can't control the search engines…

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Mar222018

The Content-Driven Future of Legal Marketing with Ari Kaplan

“Days are expensive. When you spend a day you have one less day to spend. So make sure you spend each one wisely.” Jim Rohn I was a guest on Ari Kaplan's 'Reinventing Professional Services' podcast. Ari's interviews experts and shares the information online and…

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