Why Video Marketing?

✨Videos educate, connect, inform and engage
✨Videos increase your authority and credibility

Video advertising is playing a key-role in increasing business visibility and exposure along with increased profits.

Did you know?

🔺Every Day 100 Million Internet Users Watch An Online Video🔺75% Of Users Visit The Website After Viewing A Video🔺26% Of Internet Users Look For More Information After Viewing A Video Ad🔺 After Visiting A Video Ad, 12% Of Viewers Purchase The Specific Product Featured In The Ad
(References: QuickSprout, InSivia, and DigitalSherpa.)

  • Videos should be used to complement other marketing efforts.
  • Video should not be used as a standalone digital marketing strategy.
  • Video should be built into your law firm marketing strategy.

Here are 5 ways You Can Use Video in Your Law Firm’s Marketing Strategy

1. Use videos on the most important, or highly­ visited, pages on your law firm website
2. Embed videos on your blog
3. Upload videos to your law firm’s YouTube channel
4. Upload videos to Facebook and run targeted ads
5. Record webinars and transcribe the content for an eBook, guide or report

If you are going to spend $1k-$2k a month in PPC and SEO why not invest $$$ in videos instead and get a lot better return?

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